Raise awareness of your cause with

Clear-Digital-Marketing-Agency-SEO-PPC-Internet-Marketing-Services-41px

Google Ad Grants services

Raise awareness of your cause leveraging Google Ad Grants.

Clear Digital has a simple, straight-forward 4-step process:

Google Ad Grants Campaign Audit & Analysis

Step 1:  First, if you have an existing Google Ad Grants campaign, we conduct a Google Ad Grants campaign audit and analysis to understand what has been optimized well, and what campaign optimization gaps exist.  If you don’t have an existing Google Ad Grants campaign, we move to step 2.

Keyword & Audience Research

Step 2:  Moving on to the second step, Clear Digital performs Google-specific keyword & audience research to identify the language that your target audience is using to find non-profit organizations just like yours.  In this step we also perform a competitive analysis on keywords your competitors are actively bidding on. Finally, we look at keywords and language that is trending to capitalize on emerging opportunities.

Google Ad Grants Campaign Setup

Step 3:  The third step in the process is custom campaign set up.  Depending on the campaign objectives, setup variables include: targeting, ad copywriting, and conversion tracking.  If you have an existing campaign, you may already have some ads that are clear winners.  If so great!  Clear Digital will leverage those as a stepping stone to take your Google Ad Grants to the next level.

Continuous Google Ad Grants Campaign Optimization

Step 4:  The best Google Ad Grants campaigns are the ones that are constantly managed and optimized.  Each day Google reports that 25% of search terms have never been search before.  Our campaigns carefully consider new search terms that are being conducted and whether they can be applied to benefit your campaign.  Similarly, under-performing keywords, and under-performing ads need to be removed or refined.  Clear Digital has a straight forward approach – ongoing, continuous optimization to help you get the best ROI.

Google Ad Grants Packages

The following package will help raise awareness of your cause.

Google Ad Grants

$400setup / monthly
  • Kickoff Strategy Call
  • PPC Audit & Analysis
  • PPC Strategy & Tactical Plan
  • Custom Campaign Creation
  • Ad Copy Development
  • Dedicated Google Certified PPC Specialist
  • Ongoing Campaign Optimization
  • Performance Reporting
Start Today

Google Ad Grants Benefits

The following are some key benefits of Google Ad Grants:

  • Google Ad Grants – Reaches the people that matter most, the ones who are searching on Google for non-profits just like yours.

  • Google Ad Grants – Helps you extend your marketing budget by leverage Google in-kind advertising dollars instead of your organization’s budget.

  • Analytics & Conversion Tracking – Once your Google Ad Grants campaign is up and running the associated analytics and conversion tracking will help you understand how your ads are performing.  Specifically, which keywords are working the best for visibility and clicks, which ads are driving donations or recruiting volunteers.

  • Promote Fundraising Events – For most, fundraising is an evergreen activity, however, many non-profits find success in holding specific fund-raising events throughout the year.  Google Ad Grants can help drive awareness of your event, details for participating, details for volunteer recruitment and more.

Whether you are already running a Google Ad Grants campaign and are looking to optimize it, or you want to get started with your very first Google Ad Grants campaign, we can help.  Make the switch to Clear Digital today.

Start Today

Book A Free 20 Minute Google Ad Grants Consultation

Start Growing Your Business Today

BOOK NOW

Quick Google Ad Grants Facts

Per Google’s the following are some key Facts about the Google Ad Grants program.

$2

MAXIMUM COST-PER-CLICK

The maximum cost-per-click is $2.00 USD.

50

COUNTRIES

Google supports non-profits in over 50 countries – including Canada.

$10K

MONTHLY GRANT

If deemed eligible by Google, you will receive $10,000 USD of in-kind Google Ads advertising each month.

20,000

ORGANIZATIONS

Google supports over 20,000 non-profit organizations.

Local SEO

Hands down one of the most effective ways to grow your business today is through Local SEO.  Our program is cost efficient & effective.  Get more leads.

Local SEO

Facebook Advertising

Facebook advertising offers many benefits including:  a finely tuned audience, a large mobile audience, extensive analytics, and improved brand awareness.

Facebook Advertising

Google Ad Grants

Not-for-profits who hold charitable status could qualify for Google Ad Grants. Extended your budget with free Google Ad spend & promote your cause.

Google Ad Grants

Review Building

Includes many benefits such as improved customer trust and confidence in your business. This has been shown to increase conversion rates.

Review Building