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YouTube advertising services

Get in front of customers at the exact moment in time when they are searching for a business like yours.

Clear Digital has a simple, straight-forward 4-step process:

YouTube Advertising Campaign Audit & Analysis

Step 1:  First, if you have an existing YouTube Ads campaign, we conduct a YouTube Ads campaign audit and analysis to understand what has been optimized well, and what campaign optimization gaps exist.  If you don’t have an existing YouTube Ads campaign, we move to step 2.

Keyword & Audience Research

Step 2:  Moving on to the second step, Clear Digital performs YouTube-specific keyword & audience research to identify the language that your target audience is using to find & engage with businesses like yours. In this step we also perform a competitive analysis.  Finally, we look at keywords and language that is trending to capitalize on emerging opportunities.

YouTube Advertising Campaign Setup

Step 3:  The third step in the process is custom campaign set up.  Depending on the campaign objectives, setup variables include: targeting, video & support asset upload, and conversion tracking to name but a few.  If you have an existing campaign, you may already have some ads that are clear winners.  If so great!  Clear Digital will leverage those as a stepping stone to take your YouTube campaign to the next level.

Continuous YouTube Advertising Campaign Optimization

Step 4:  The best YouTube advertising campaigns are the ones that are constantly managed and optimized. Our campaigns carefully review creative, along with audience, and other targeting elements to determine how best to continuously optimize your campaign.  Clear Digital has a straight forward approach – ongoing, continuous optimization to help you get the best ROI.

YouTube Advertising Packages

The following packages are a perfect way to start getting ahead of your competition online.

YouTube: Skippable In-Stream

$400setup / monthly
  • Benefit: Efficient Impressions & Reach
  • Kickoff Strategy Call
  • Custom Campaign Setup
  • Conversion Tracking Setup
  • Ongoing Campaign Optimization
  • Performance Reporting
  • *Video Production Not Included
Start Today

YouTube: Non-Skippable In-Stream

$400setup / monthly
  • Benefit: Share Your Entire Message Without Getting Skipped
  • Kickoff Strategy Call
  • Custom Campaign Setup
  • Conversion Tracking Setup
  • Ongoing Campaign Optimization
  • Performance Reporting
  • *Video Production Not Included
Start Today

YouTube: Bumper

$400setup / monthly
  • Benefit: Efficient Impressions & Reach
  • Kickoff Strategy Call
  • Custom Campaign Setup
  • Conversion Tracking Setup
  • Ongoing Campaign Optimization
  • Performance Reporting
  • *Video Production Not Included
Start Today

YouTube: OutStream

$400setup / monthly
  • Benefit: Reach People On Mobile While They Browse Websites
  • Kickoff Strategy Call
  • Custom Campaign Setup
  • Conversion Tracking Setup
  • Ongoing Campaign Optimization
  • Performance Reporting
  • *Video Production Not Included
Start Today

YouTube: Ad Sequence

$400setup / monthly
  • Benefit: Tell Your Story By Showing Ads In A Particular Sequence
  • Kickoff Strategy Call
  • Custom Campaign Setup
  • Conversion Tracking Setup
  • Ongoing Campaign Optimization
  • Performance Reporting
  • *Video Production Not Included
Start Today

YouTube Advertising Benefits

The following are some key benefits of YouTube advertising:

  • Advanced Targeting – You can reach the audience you are looking to reach by targeting YouTube by topics, keywords or demographics (for example women under 45).

  • Measure Your Success – You can determine the impact of both your video content and target audience engagement with it. For example you can determine which videos your customers are watching and for how long, helping you make informed decisions on both the campaign and future content creation.

  • Connect With Your Audience – Video ads can help you to connect with both current customers and prospects in an engagement and memorable way.  Videos leveraged in YouTube ad also don’t need to always be high-end production videos.  People on YouTube relate and connect to “real” things, not overly produced content.  You can even put the camera on yourself to explain how your product or service can benefit your target audience.

  • Pay Only When Someone Watches Your Video – For skippable ads (the ones you likely have seen yourself that play before a video loads), you pay when a viewer watches 30 seconds of your video (or the duration if it’s shorter than 30 seconds), or engaged in other video interactions such as clicks on the call-to-action overlay, cards, or companion banners.

Whether you are already running a YouTube advertising campaign and are looking to optimize it, or you want to get started with your very first YouTube advertising campaign, we can help.  Make the switch to Clear Digital today.

Start Today

Book A Free 20 Minute YouTube Advertising Consultation

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Quick YouTube Marketing Statistics

Per a recent release by Sprout Social the following are some key YouTube statistics to consider when engaging in YouTube advertising.

70%

MOBILE

YouTube is mobile – 70% of the total watch time on YouTube comes from mobile devices.

71%

B2B

71% of marketers use YouTube for business-to-business campaigns.

90%

DISCOVERY

Over 90% of shoppers have discovered a brand or product through YouTube.

90%

BRAND LIFT

90% of ads on YouTube drive a lift in brand recall.

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